Hey,I’m

Athena Carter

Chief Architecture Nerd

I started Architecture Nerd to
help you level up your career or
business by gaining a competitive
advantage in today’s connected world.

Hey,I’m

Athena Carter

Chief Architecture Nerd

I started Architecture Nerd to
help you level up your career or
business by gaining a competitive
advantage in today’s connected world.

Hey,I’m

Athena Carter

Chief Architecture Nerd

I started Architecture Nerd to
help you level up your career or
business by gaining a competitive
advantage in today’s connected world.

ARCHITECTURE NERD TAKES A DIFFERENT APPROACH

THAN MOST “EXPERTS” OR AGENCIES OUT THERE

ARCHITECTURE NERD TAKES A DIFFERENT APPROACH

THAN MOST “EXPERTS” OR AGENCIES OUT THERE

We don’t just design pretty websites. Instead, we show you how to focus on 4 key areas of growth. Master those and get massive results!

We teach proven strategies specific to the A/E/C industry. We use psychology and systems to carefully build your blueprint for success.

We give away free information and resources to help you in your journey.

We don’t just design pretty websites. Instead, we show you how to focus on 5 key areasof growth. Master those and get massive results!

We teach proven strategies specific to the A/E/C industry. We use psychology and systems to carefully build your blueprint for success.

We give away free information and resources to help you in your journey.

How Architecture Nerd Began

The Origin Story

I started this site because after working in the A/E/C and graphic design industry for the past 14 years, I realized that architecture school has failed all of us.

GASP! I know that’s a pretty bold statement.

But here’s the brutal truth: Architecture school doesn’t properly prepare you to run a profitable firm or even give you the necessary tools to be successful as an employee. Yes we learned how to design, but many of us (including myself) were left wondering:

How Architecture Nerd Began

The Origin Story

I started this site because after working in the A/E/C and graphic design industry for the past 14 years, I realized that architecture school has failed all of us.

GASP! I know that’s a pretty bold statement.

But here’s the brutal truth:Architecture school doesn’t properly prepare you to run a profitable firm or even give you the necessary tools to be successful as an employee. Yes we learned how to design, but many of us (including myself) were left wondering:

How do we design careers that we love?

I was always told by my professors or firm principals that if I just put my head down, work hard, work tireless hours day-after-day that eventually, I’d move up the ladder and be successful. That’s how it works right? That’s the way it’s always been.

WRONG…so so wrong!

It wasn’t until I started helping my employers with their marketing strategy and branding that it finally hit me as to what I was doing wrong this entire time and it was life changing!

I realized that no matter what stage we are in our careers, we all have the same issue:

How do we design careers that we love?

I was always told by my professors or firm principals that if I just put my head down, work hard, work tireless hours day-after-day that eventually, I’d move up the ladder and be successful. That’s how it works right? That’s the way it’s always been.

WRONG…so so wrong!

It wasn’t until I started helping my employers with their marketing strategy and branding that it finally hit me as to what I was doing wrong this entire time and it was life changing!

I realized that no matter what stage we are in our careers, we all have the same issue:

While some struggle, others thrive…

Just like in my own job search, I saw many firms struggling with how to get a recurring stream of projects from their ideal clients while other firm’s consistently won bids for their dream projects despite the recession.

I had to know why; what was the secret sauce that set them apart?

Ever since then, I became obsessed with not only studying what strategies top performers are using to consistently win big and have job offers beating down their door, but also how I could convert those same strategies into a proven system to help others gain the competitive advantage they need to take their careers and businesses to the next level.

While some struggle, others thrive…

Just like in my own job search, I saw many firms struggling with how to get a recurring stream of projects from their ideal clients while other firm’s consistently won bids for their dream projects despite the recession.

I had to know why; what was the secret sauce that set them apart?

Ever since then, I became obsessed with not only studying what strategies top performers are using to consistently win big and have job offers beating down their door, but also how I could convert those same strategies into a proven system to help others gain the competitive advantage they need to take their careers and businesses to the next level.

What is Architecture Nerd?

How We Help You

Anyone can build a pretty website, portfolio, or proposal presentation, but not everyone knows what to say and how to leverage psychological strategies, research, and design to give you an unfair tactical advantage in work and in life.

And that’s where Architecture Nerd fits in.

I created this site to bridge the gap between design school and the actual practice of architecture; between producing and hoping for the best and actually making strategic moves that put you leaps and bounds ahead of your competition.

What is Architecture Nerd?

How We Help You

Anyone can build a pretty website, portfolio, or proposal presentation, but not everyone knows what to say and how to leverage psychological strategies, research, and design to give you an unfair tactical advantage in work and in life.

And that’s where Architecture Nerd fits in.

I created this site to bridge the gap between design school and the actual practice of architecture; between producing and hoping for the best and actually making strategic moves that put you leaps and bounds ahead of your competition.

Start your journey today

Choose your #1 goal below

Find Your Dream Job

The proven system to give you a
competitive advantage

 

Earn More Money

The simple hacks to increase your
firm’s earning potential

 

Have It Done For You

Take advantage of our expert team to take your firm to the next level

 
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